Dickies’ commitment to championing the dignity of work continues this fall, as the workwear label launches its latest short-film: United By Good Work.
A follow-up to its 2020 feature United By Inspiration, this season sees the brand celebrate that communities are able to come together again and shine a light on the good work already completed — and what’s to come.
In particular Dickies spotlights the work of South East London project The Grove DIY, a group of locals who transformed a vacant and overgrown pub car park into a DIY skatepark throughout lockdown.
Since restrictions were eased, the location has since become a hub for like-minded individuals across South East London with a passion for skating and socialising. Those close to the project have fought for its future and campaigned for an unused eyesore that’s been transformed into a hub to remain, if only for the time-being.
United By Good Work celebrates this coming together in the face of adversity and spotlights those integral to its ongoing success. You Watch United By Good Work above and keep up-to-date with the campaign via Dickies’ Instagram.
In other news, HUF has gone back to basics for its Holiday 2021 collection.
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