• Wed. Sep 28th, 2022

LEGO Unveils Buildable Replica of the Iconic 'Seinfeld' Set

Jul 6, 2021

Calling all Seinfeld fans — LEGO is paying homage to the classic ’90s sitcom with a buildable set featuring Jerry Seinfeld‘s apartment, a stage for the stand-up comic and a Festivus pole, created by LEGO fan Brent Waller via a submission on the brand’s Ideas platform.

Within the 1,326-piece LEGO set, Seinfeld fans will be able to build out several components of Jerry’s instantly recognizable home, including his kitchen (complete with its microwave, oven and personalized fridge), living room (featuring the memorable blue-green couch) and office, among several other curated inclusions under LEGO-fied industrial lighting equipment that mimic those on a TV set.

Along with a multitude of references to comical moments across the show’s 180 episodes, the set includes five minifigures depicting Seinfeld‘s main characters — Jerry Seinfeld, George Costanza, Cosmo Kramer, Elaine Benes and Newman — each decked out in true ’90s outfits.

“I loved Seinfeld in the 90s and recently re-watched them all. I thought it was a travesty that a LEGO Seinfeld set didn’t exist so I made an effort to resolve that and make the best rendition of Jerry’s Apartment and the gang that I could,” said Waller in a statement. “The biggest challenge was trying to cram as much detail from the show into the kitchen, all the cupboards, items in the cupboard and on the bench-tops. But I am very proud of how it turned out.

“The LEGO Ideas platform is a great way for fans to share their ideas with us and their passion for a particular theme,” said Federico Begher, VP of Global Marketing at The LEGO Group. “Not only did Brent have a personal desire to create this build, other fans agree and he gained the necessary 10,000 community votes needed for us to consider creating it into a product.”

The LEGO Ideas Seinfeld set will be available for LEGO VIP members to purchase beginning July 21, before opening to the public across LEGO stores and the brand’s website on August 1. The complete set will be listed for $79.99 USD.

In another LEGO update, the buildable toy brand’s Technic line has crafted a replica of Ford’s F-150 Raptor.
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