It can be tricky to stand out from the crowd as an influencer these days as Instagram is so saturated with incredible content. So what does it take? Apparently really, really good hair.

Anisa Sojka, a London-based influencer, has shot to social fame this last year thanks to her incredibly thick and shiny lengths. She posts incredibly popular how-to videos for some of her most liked hair looks, and regularly gets flooded with questions from amazed fans on how they can get hair like hers (spoiler: part genetics and part Kérastase!). And just for OK! VIP Club members, Anisa has also created an exclusive tutorial for a celeb-favourite hair look.

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Anisa's hair looks are such a hit that she shot up from 50K Instagram followers to over 250K in less than a year – something she can’t quite believe herself.

“It was during the first lockdown last spring, I was naturally creating more indoor content and I realised my first hair-centric post had a much higher engagement rate than my other posts,” she tells OK!.

“Who knew my content would turn into this!”

With fans waiting eagerly for her next styling video, we enlisted the hair pro to create us a special tutorial.

She went for a braided high-ponytail with a statement scrunchie, in a take on a look made famous by the likes of Hailey Bieber and Bella Hadid. Both have been pioneering the 90s scrunchie resurgence these last few months.

Copy Anisa’s look in three simple steps

Step 1: Start with dry hair.

Anisa says she often prefers doing an updo on second or third day hair, as the oils help give the finished look a nice shine. But if you love washing your hair daily, try adding a pump of Kérastase Chronologiste Thermique Blow-Dry Cream, £29.65 here. It offers heat protection but also helps reduce frizz and boost hair condition.

She also recommends Kérastase Elixir Ultime L'Original Hair Oil, £33.90 here, for giving lengths a gorgeous gloss.

Step 2: Tie hair back in a ponytail

Opt for a high pony if you have super-long hair like Anisa, or a mid-height pony if you have shorter hair. Tie it up using a simple elastic.

Step 3: Add the accessory

Make this simple style look much fancier by adding a statement scrunchie. Anisa got asked so many times for product recommendations that she went and created her own range of jewellery and hair accessories.

The scrunchie she uses in the video is the Anisa Sojka Black Oversized Hair Scrunchie, £22 here.

Step 3: Braid your ponytail

Create a standard braid and secure with another elastic. To make the hair look fuller, Anisa’s trick is to pull at the edges of the braid to make it less tight.

And there you have it, a simple but chic look that will undoubtedly impress on your next Zoom meeting!

To follow Anisa on Instagram and see her other hair tutorials, head here.

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